Has there ever been a better time to offer insight based on rigorous research? Impact 2015 will showcase big ideas you can apply for organisations desperate for clarity.

Keynotes:

• Paul Polman, CEO Unilever – Hear what five years running one of the world’s biggest consumer giants teaches you about insight, impact and investment in research.
• General Sir Richard Shirreff – We need to understand the state of geopolitical upheaval. Who better to ask that an officer who saw action from Northern Ireland to Kosovo – and now fights acts of sexual and gender-based violence in conflict
• Sebastian Faulks – Storytelling has become a foundation-stone for corporate marketing – and for creating compelling research briefings. Here’s your chance to learn from a master of the art.
• Brendan Dawes, artist and designer – Our world, and our attention, is dominated by dark rectangles of glass and metal. Brendan’s Dawes vision – and the machines he designs – reinterpret it as a distinctly human space.

See also:

• Moss Bros on reshaping a brand
• Innocent Drinks on unlikely new products
• What the BBC discovered about gender representation
• Delta Airlines on the passengers time forgot
• How Heineken recruited urban adventurers
• Rethink Mental Illness’s search for effectiveness
• Unilever’s creative revolution in research-business partnering
• Marie Stopes’s international insights
• BSkyB’s journey into consilience
• Technology as creative engine at EE
• Citizen’s Advice applying behavioural economics
• How Shell rediscovered truckers

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This includes the upcoming LARIA Conference (13th/14th May 2014) and to recognise this we have extended our early bird discount off conference bookings to Thursday 17th April (just before Easter). Book your place now as they are going fast! A place is worth 12 hours accreditation.

The new MRS CPD programme provides all MRS members a framework to demonstrate their achievements, gain recognition for their professionalism and take control planning their careers. We would encourage all LARIA members to consider the wide range of CPD activities that the MRS and other accredited organisations provide.

LARIA itself has developed the National Occupational Standards (NOS) for local researchers, which is incorporated into our conference programme and we will be developing further this year. We are looking to ensure that all local researchers, and the organisations they work for, are able to undertake CPD activities.

We would like to thank the MRS for the accreditation as it is a validation of the training opportunities provided by our conference and other events. We look forward to continued close working relationship with the MRS, who have been very supportive of LARIA over the years, and welcoming their members to our conference.

The post MRS have accredited the LARIA Conference as part of their CPD programme appeared first on LARIA - Local Area Research + Intelligence Association.